What is Digital
Marketing?
Digital
Marketing refers to the marketing of products and services of a company or
business through digital channels such as search engines, websites, email,
social media, mobile apps, etc. It involves the use of electronic devices and
the internet.
Digital
marketing mainly comprises Search Engine Optimization (SEO), Social Media
Optimization (SMO), and Search Engine Marketing (SEM). We can say that it can
be divided into three parts SEO, SMO, and SEM. However, Email Marketing and
Affiliate Marketing have also become important components of digital marketing
over the past few years. So, in digital marketing, we mainly deal with the
following components:
